2022
Brand Identity, Logo Design
Kiwi Scout is a New Zealand-based company dedicated to organizing unforgettable experiences, from photography expeditions to skill-building workshops. By guiding groups through the breathtaking North and South Islands, they provide opportunities for participants to hone their photography skills, explore landscapes, and build lasting friendships. Their mission is to combine learning and adventure in a way that feels uniquely New Zealand.
The goal was to design a visual identity that feels fun, approachable, and reflective of their adventurous offerings while appealing to photography enthusiasts and travelers alike. The design features bold, dynamic visuals paired with a playful yet professional aesthetic. Drawing inspiration from New Zealand’s iconic landscapes and culture. The outcome is a cohesive and memorable brand that captures the heart of Kiwi Scout’s mission to inspire exploration, learning, and connection.